Privacy Policy

Advantage Security, Inc. respects your privacy and is committed to protecting it through our compliance with this policy. This policy describes the types of information we may collect from you and our practices for collecting, maintaining, protecting, using, and disclosing that information.

This policy applies to information that we collect:

• Through our Website www.advantagesecurity.com. In email and other electronic messages between you and the Website.
• When you interact with our advertising and applications on/through third-party websites and services (if those applications or advertising include links to this policy).
• From any employees, job applicants, and independent contractors.
• From individuals whom we have a business-to-business (“B2B”) relationship.

It does not apply to information collected by:

• Any third party, including through any application or content, including advertising, that may link to or be accessible from or on the Website.
• Us pertaining to employees, job applicants, or independent contractors.
• Us about entities or individuals with whom we only have a B2B relationship.

Please read this policy carefully to understand our policies regarding our collection, treatment, and use of your information. If you do not agree with our policies and practices, your choice is to not use our Website. By accessing or using the Website, you accept and agree to be bound and abide by this Privacy Policy and Terms of Use. You should periodically review this privacy policy because it may change from time to time. By continuing to use the Website, you agree to be bound by such changes.

We collect several types of information from and about users of our Website, including information:

• That personally identifies you in particular, or that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“Personal Information”), such as name, mailing address, email address, telephone number, employer, and job title. Personal information also includes sensitive personal information but does not include publicly available information from government records or de-identified or aggregated consumer information.
• That is about you but (individually) does not identify you.
• About your internet connection, the equipment you use to access our Website, and usage details (such as the pages of the Website you visit, the time of your visit, and the time spent on those pages).

We collect this information:

• Directly from you (for example, from forms you complete or products and services that you purchase).
• Automatically as you navigate through the Website. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.
• From our affiliated or related entities.

The information you provide to us through our Website may include:

• Information that you provide by filling in forms on our Website. This includes information provided at the time of requesting further services (including information supplied on lead generation forms found on our Website). We may also ask you for information when you enter a contest or promotion sponsored by us and when you report a problem with our Website.
• Records and copies of your correspondence (including email addresses) if you contact us.
• Your responses to surveys that we may ask you to complete for research purposes.
• Your search queries on the Website.

You may also provide information to be published or displayed (“posted”) on public areas of the Website or transmitted to other users of the Website or third parties (“user contributions”). Your user contributions are posted on and transmitted to others at your own risk. We cannot control the actions of other users on the Website with whom you may choose to share your user contributions. Therefore, we cannot and do not guarantee that your user contributions will not be viewed by unauthorized persons.

As you navigate and interact with our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

• Details of your visits to our Website, including traffic data (including the site you access the Website from), location data, logs, and other communication data and the resources that you access and use on the Website.
• Information about your device (including any mobile device), computer, and internet connection, including model, brand, device date, IP address, operating system, mobile network, and browser type.

We may also use technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking).

The information we collect automatically includes Personal Information. It helps us improve our Website and deliver a better, more personalized service to you by enabling us to:

• Estimate our audience size and usage patterns.
• Store information about your preferences, allowing us to customize our Website according to your individual interests.
• Speed up your searches.
• Recognize you when you return to our Website.

The technologies we use for this automatic data collection may include:

• Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website.
• Flash cookies. Certain features of our Website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Website. Flash cookies are not managed by the same browser settings as are used for browser cookies.
• Web beacons. Pages of the Website and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).
• Advertising and marketing pixels. We use advertising and marketing pixels for remarketing and conversion tracking purposes. The specific pixels and/or tags that we may use include but are not necessarily limited to: Linkedin Insight Tag, Meta Ads Pixel, Google Ads Tag, TikTok Pixel, Customer.io Pixel, and Pinterest Tags.
• Google Analytics. We use Google Analytics to optimize our Website based on the traffic we receive and assist with marketing. To learn more about Google Analytics, including options for opting out and/or managing the ads you may see online, please visit: google.com/policies/privacy/partners. Additional information regarding online advertising is available at: https://www.networkadvertising.org/understanding-online-advertising/what-are-my-options. To learn more about targeted advertising and the choices available to you, visit Webchoices: Digital Advertising Alliance’s Consumer Choice Tool for Web US.

Some content or applications, including advertisements, on the Website are served by third parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies (alone or in conjunction with web beacons or other tracking technologies) to collect information about you when you use our Website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you could contact the responsible provider directly.

We use information that we collect about you or that you provide to us, including personal information:

• To present our Website and its contents to you.
• To improve our products and Services, develop new products and Services, and conduct research.
• To provide you with information, products, or services that you request from us.
• To fulfill any other purpose for which you provide it.
• To provide you with notices about your account.
• To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
• To provide you with recommended products or services.
• To connect you with third-party commercial brands and suppliers, with your consent.
• To allow you to participate in interactive features on the Website.
• In any other way we may describe when you provide the information.
• For any other purpose with your consent.

We may use the information we have collected from you to enable us to display advertisements to our advertisers’ target audiences. Even though we do not disclose your personal information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.

We may disclose aggregated information about our users and information that does not identify any individual without restriction. We also may disclose granular, personal information we collect or you provide:

• To our subsidiaries, affiliates, and related companies.
• To our contractors, service providers, and other third parties we use to support our business, including payment processors, and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
• To third parties to market their products or services to you (or to help us market our product and services to you) if you have not opted out of these disclosures. We contractually require these third parties to keep personal information confidential and use it only for these purposes for which we disclose it to them.
• To fulfill the purpose for which you provide it.
• For any other purpose disclosed by us when you provide the information.
• With your consent.

We may also disclose your personal information:

• To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
• To enforce or apply our Terms of Use and other agreements, including for billing and collection purposes.
• If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Advantage Security, Inc, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

• Tracking technologies and advertising. You can set your browser to refuse all or some browser cookies or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of the Website may then be inaccessible or not function properly.
• Third-party advertising. We use remarketing services to advertise on third-party websites to you after you have visited our Website. We and our third-party vendors use cookies (either alone or in conjunction with web beacons or other tracking technologies) to collect information about you to inform, optimize, and serve ads based on your past visits to our Website. This collected information may be associated with your personal information and may also be about your online activities over time and across different websites and other online services.
• Promotional offers from the Company. If you do not wish to have your information used by the Company to promote our own or third parties’ products or services, you may send us a return email, asking to be omitted from future email distributions or contact us at https://advantagesecurity.com/contact/. This opt-out does not apply to information provided to the Company as a result of a product purchase, warranty registration, product service experience, or other transactions.
• We do not control third parties’ collection or use of your information to serve interest-based advertising. If you have any questions about an advertisement or other targeted content, including how to opt-out of receiving targeted advertising from these vendors, you should contact the responsible provider directly.

You may also opt out of receiving targeted ads from members of the Network Advertising Initiative (“NAI”) on the NAI’s website.

Residents of certain states may have additional personal information rights and choices.

We use certain analytics services, such as Google Analytics, to gather information about our site visits. To learn more about Google Analytics, including opting out of Google Analytics, here.

You may be able to configure your device or browser to automatically communicate your preference to opt out of the sale and transfer of your personal information. We will recognize signals communicated to us that are in a commonly used and recognized format, and we will apply your preferences to your browser or device. If you have an account with us and are logged into your account when we receive your “do not track” signal, we will apply your preference to your account settings.

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on our secure servers behind firewalls.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

Your personal information may be transferred and maintained on computers located outside of your state, province, country, or other jurisdiction where the data protection laws may differ. If you are located outside of the United States and choose to provide information to us, note that we transfer the data, including, but not limited to, personal information, to the United States and process it there. Your use of the Website and submission of such information represents your consent to our Terms of Use, Privacy Policy, and transfer of personal information. The Company will take reasonable steps to ensure your personal data is treated securely and is not transferred to an organization or country unless there are reasonable security controls in place.

Our Website is not intended for children under the age of 16. No one under the age of 16 may provide any personal information to or on the Website. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information this Website or through any of its features, register on the Website, make any purchases through the Website, use any interactive or public comment features on the Website, or provide any information about yourself to us, including, but not limited to, your name, address, telephone number, email address, or any screen name or username you may use. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information.

We will post any changes that we make to our Privacy Policy on this page. This privacy policy was updated April 2024.

All questions or comments about this privacy and our privacy practices should be directed to our contact us form on our website at https://advantagesecurity.com/contact/.